Level 3 Art Design
Year 13 Art Design is about choosing an exciting new music brand idea for the fast and varied music industry. Students will choose to establish a unique new music artist within the music genre of their choice (Hip Hop, RnB, Dance, Chill Out, Classical, Indie Pop, Blues, Jazz, Reggae, Heavy Metal etc. Students will extend their knowledge and skills in Design and Moving Image to create original design work to promote their artists and help establish them in the music industry. You will learn how to develop design identity and marketing material, digital design concepts and music videos through using the Adobe Creative Suite, as well extend your knowledge of motion graphics and green screen studio technology. Your best work is put together to make a final digital folio including a moving image submission to be assessed, showcasing your abilities and ideas for the ever changing future world and music industry.
What Knowledge Will I Develop?
Students will learn how to generate and develop independent creativity, building lateral and in-depth thinking skills, which are transferable to other disciplines across the arts and other subject disciplines. Students will learn how to develop music company branding and identity, making interactive design such as posters, interactive music branding and a promotional music video sequence using Adobe video editing software such as Premier Pro, After Effects and Photoshop. You will also learn a wide range of graphic animation and film making techniques for advertising, aided by the study of practical and theory sessions with the genre of music videos and interactive design (augmented and virtual reality and info graphics).
How Will The Course Contribute To My Qualification?
|Produce a resolved work that demonstrates purposeful control of skills appropriate to a visual arts cultural context Internal
|Produce a systematic body of work that integrates conventions and regenerates ideas within design practice.
|Systematically clarify ideas using drawing informed by established design practice.
|Use drawing to demonstrate understanding of conventions appropriate to design
Course Related Costs
Subject Combination Notes